The Bharatiya Janata Party (BJP) launched a nationwide, month-long initiative titled ‘Seva Sankalp Abhiyan’ on Thursday to celebrate Prime Minister Narendra Modi’s 76th birthday and honor his upcoming milestone of completing 25 years as head of government. Campaign Overview and Timeline The special welfare drive runs from September 17 to October 17, bridging the Prime Minister’s birthday and October 7—the date marking 25 years since he first took the oath of office as the Chief Minister of Gujarat in 2001. Duration: September 17 to October 17 Inauguration Site: Ujjain, Madhya Pradesh Key Leaders Present: BJP National President Nitin Nabin, Madhya Pradesh Chief Minister Mohan Yadav, and State BJP Chief Hemant Khandelwal Core Objectives of the Drive While the party traditionally observes September 17 as ‘Seva Diwas’ (Day of Service), the expanded month-long program focuses on large-scale civic assistance, development awareness, and community outreach. Party President Nitin Nabin stated that the initiative aims to highlight PM Modi’s quarter-century record in governance—spanning his tenure as Gujarat Chief Minister and Indian Prime Minister—framing his work as a sustained mission of nation-building, social welfare, and dedicated public duty rather than purely political milestones. Party cadres and citizens across the country are participating in various grassroots service drives organized throughout the campaign period. Post navigation Madras High Court Flags MLA Resignations to Seek Re-Election as ‘Mockery of Democracy’ Cabinet Hikes EPFO Wage Limit to ₹25,000, Adding Over 51 Lakh Formal Workers